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Field Program Manager GBD SOM

Aditya Birla Group·Mumbai

Pay not statedMid levelFull-time
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About the role

Field Program Manager GBD SOM at Aditya Birla Group. Lead to Conversion Programme.

What you'll do

  • Lead to Conversion Programme
  • Own the lead-to-booking conversion rate as a programme metric — track city by city, identify where the funnel is leaking
  • Define what a healthy conversion funnel looks like at each stage; establish minimum thresholds by city maturity
  • Work with the Head — Digital Platforms (Consumer & Growth) where CRM, estimate portal
  • Track active revenue contribution per contractor and per dealer, city by city

What you need

  • CRM
  • Any graduate

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