Global Digital Marketing Specialist - SEO/AEO/GEO

About the role

Global Digital Marketing Specialist - SEO/AEO/GEO at BCG. We're seeking an SEO/GEO/AEO Specialist to support our global SEO and discoverability strategy.

What you'll do

• Execute across keyword research, on-page optimization, technical SEO, and modern search discoverability research and implementation (including AI-driven and zero-click…
• Day-to-day, this means producing keyword research, answering stakeholder questions about SEO and discoverability platforms, running site audits
• Use tools like Semrush, Google Search Console, Adobe Analytics, and more
• Coordinate with editorial teams to translate SEO guidance into action, and flag gaps and opportunities as you find them
• Also identify opportunities to improve how our content is structured and understood by search engines and AI systems (e.g., extractability, internal linking

What you need

• 3–5 yrs of experience
• SEO
• Digital marketing
• Analytics
• Content strategy
• LLMs
• Any graduate

Good to have

• User flows