Global Performance Marketing Manager

About the role

We are looking for a Global Performance Marketing Manager to own and scale ELSA's paid web acquisition across multiple international markets. This role focuses primarily on driving direct web purchases and subscriptions through paid channels, with ownership of acquisition performance, budget allocation, and conversion efficiency.

What you'll do

• Paid Acquisition & Campaign Management
• Own and scale paid web acquisition campaigns across Google Ads (Search, Performance Max, Demand Gen, YouTube) and Meta Ads
• Manage multi-market advertising budgets and make data-driven decisions on budget allocation, bidding strategies, and campaign optimization
• Drive direct web purchases and subscription conversions across key markets, including Vietnam, Thailand, Taiwan, Japan, and the US
• Identify new audience segments, acquisition opportunities, and scalable growth channels

What you need

• 5–8 yrs of experience
• Performance marketing
• Google Ads
• Meta Ads
• Analytics
• CRO
• Google Analytics
• Any graduate

Good to have

• Looker
• Tableau