Head of Growth and Brand Marketing

About the role

We are looking for a founder-minded Head of Growth & Marketing to own the company's brand narrative, market positioning, and full-funnel growth. You will define that story, build the brand infrastructure behind it, and translate it into growth loops. If you've done 0-to-1 market-building, developed insight-led positioning frameworks, marketed a consumer product — this is the role.

What you'll do

• Define company's brand narrative and positioning for distinct audiences. Build the consumer brand from the ground up — what it stands for, who it's for, and why
• Build the positioning ladder: what it stands for, who it serves, and why it wins against alternatives
• Commission and use audience research, customer insights, and competitive intelligence to sharpen positioning regularly
• Drive brand consistency across all surfaces — digital, content, events, partnerships, and PR
• Develop customised messaging, outreach frameworks, and engagement playbooks for each cohort — not one-size-fits-all

What you need

• 7–12 yrs of experience
• Meta Ads
• Google Ads
• Performance marketing
• SEO
• Analytics
• Social media
• Any graduate