Head of Product Marketing

About the role

We are seeking a Head of Research, Competitive Intelligence & Product Marketing to own market intelligence, pricing strategy, product portfolio optimization, and go-to-market execution for Certify's Provider Data Management platform.

What you'll do

• Competitive Intelligence & Market Research
• Own end-to-end competitive intelligence for the Provider Data Management (PDM) space — tracking competitor positioning, product roadmaps, pricing moves
• Build and maintain a continuous market monitoring system — synthesizing signals from analyst reports, customer interviews, sales conversations
• Deliver weekly, monthly, and quarterly market reports with clear insights and recommended actions for product, sales
• Conduct regular primary research (customer interviews, prospect calls, win/loss debriefs) to pressure-test hypotheses and surface ground-truth insights that secondary…

What you need

• 5–8 yrs of experience
• Product marketing
• Market research
• Product strategy
• Go-to-market
• Market sizing
• User research
• Any graduate

Good to have

• LLMs
• Customer success
• Cross-selling