Manager - Branding & Communication

About the role

The Manager - Branding & Communication will lead efforts to enhance the institution's National Institutional Ranking Framework (NIRF) perception and bolster overall brand visibility through targeted stakeholder engagement and communication strategies.

What you'll do

• Strategic Stakeholder Engagement: Build relationships with academic peers, alumni, industry representatives, students, and regulatory bodies
• Perception Metrics & Reporting: Track NIRF perception scores, conduct surveys, and provide progress reports to leadership
• Digital & Social Media Strategy: Create and manage digital content across platforms to emphasize faculty research, alumni achievements, and industry partnerships
• Engage with relevant influencers and educational media to reinforce the institution’s standing
• Internal Communications Alignment: Provide essential updates and quarterly reports on branding and NIRF initiatives

What you need

• 5–9 yrs of experience
• Branding
• Digital marketing
• Analytics
• Social media
• BBA

Good to have

• Public relations