Manager - Digital Marketing

About the role

The role is responsible for driving incremental bookings and improving inventory absorption for the South Zone sustenance portfolio through digital, data-led, and partnership-driven initiatives. You will go beyond pure lead generation to focus on conversion, database monetization, organic demand, and project reputation in close partnership with sales and CRM/CDP teams.

What you'll do

• Affiliate & Walk-in Programs
• Onboard and manage affiliate partners and third-party presales teams to generate qualified walk-ins for sustenance projects
• Coordinate with site sales to keep offers, narratives, and talk tracks updated and conversion-focused
• Track partner performance (walk-ins, bookings, RoI) and recommend optimization actions
• CRM / CDP-led Activation

What you need

• 4–6 yrs of experience
• Digital marketing
• SEO
• Meta Ads
• Google Ads
• Performance marketing
• Analytics
• Any graduate

Good to have

• Google Analytics
• Salesforce
• CRM
• LLMs