Manager/Senior Manager - Product Marketing

About the role

If you live at the intersection of strategy, storytelling, and aesthetics, this role is made for you. Define the why, who, and how behind every product — turning insight into emotion and features into meaning. Craft a sharp, differentiated positioning that fits both the product and the cultural moment.

What you'll do

• Build the Product Story
• Define the why, who, and how behind every product — turning insight into emotion and features into meaning
• Collaborate with creative teams to translate stories into visually consistent brand worlds — across launch films, packaging, app interfaces, and campaign visuals
• Track consumer behaviour, lifestyle trends, design shifts, and tech innovations to identify emerging opportunities
• Build long-tail marketing strategies that sustain relevance beyond the launch window

What you need

• 5–8 yrs of experience
• Product marketing
• CRM
• Any graduate

Good to have

• Visual design
• Figma