Organic Marketing

About the role

We're hiring an Organic Marketing Lead to own and grow Drivetrain's organic acquisition channels — SEO, content, community, and organic social — as a primary driver of pipeline for our enterprise SaaS audience (CFOs, finance leaders, RevOps). you'll set strategy and execute, using AI tools to move faster and go deeper than a traditional organic team could.

What you'll do

• Own the organic growth strategy across SEO, content marketing, and organic social, with clear pipeline and traffic targets
• Build and manage a content engine (blog, guides, comparison pages, thought leadership) targeted at finance/FP&A personas in B2B SaaS
• Run technical and on-page SEO: keyword strategy, site architecture, internal linking, content refreshes, and performance tracking
• Use AI tools to scale content research, drafting, optimization, and repurposing — without sacrificing quality or brand voice
• Grow organic social presence (LinkedIn especially) — founder/exec ghostwriting, company page strategy, and community engagement

What you need

• 4–7 yrs of experience
• SEO
• Content marketing
• Google Analytics
• LLMs
• Product marketing
• FP&A
• Any graduate