Product Marketing Specialist

About the role

As AI reshapes roles, workflows, and human-machine interactions, it also introduces new layers of complexity and user friction. This is where Whatfix plays a pivotal role. A decade old DNA of empowering people to succeed with technology and not replacing them. the belief that technology must adapt to the user, not the other way around.

What you'll do

• Product Launches & GTM Strategy: Own cross-functional launch plans for new products and features, ensuring seamless execution across Sales, Marketing
• Sales & Cross-Functional Enablement: Equip sales teams with high-converting pitch decks, buyer persona guides, objection-handling assets
• Drive our platform messaging, manage analyst relations, and deliver competitive intelligence to solidify our position as the leading Digital Adoption Platform (DAP)

What you need

• 7–13 yrs of experience
• Product marketing
• Analytics
• Customer success
• Go-to-market
• MBA