Territory Business Manager

About the role

Territory Business Manager at Dr Reddy's Laboratories. Be responsible for developing and executing omnichannel activation plans with a digital-first promotional approach for HCPs and Mega Brands.

What you'll do

• Be responsible for developing and executing omnichannel activation plans with a digital-first promotional approach for HCPs and Mega Brands
• Be responsible for analyzing insights from campaign results and identifying improvement strategies for better outcomes
• Be responsible for researching HCP content consumption behaviour and proposing cost-effective tools for inclusion in OCM scope
• Be responsible for transforming requirements into actionable plans and managing service providers to implement them
• Be responsible for educating teams on KPIs, targets, and approaches related to the digital strategy

What you need

• 8–14 yrs of experience
• Sales
• Communication
• Performance management
• B.Tech or B.E.