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Trade Marketing Manager - LHA - North & East

Bacardi·Gurugram

Pay not statedMid levelFull-time

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About the role

Responsible for ensuring alignment across the Sales and Marketing organizations on regional sales team asks and marketing initiatives, including coordination with Customer Marketing and budget management. SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY planning & execution of activations, leveraging new/emerging channels for recruitments, promotions, events, agency management etc.

What you'll do

  • Develop channel strategy and lead the execution for your respective region and ensuring its execution
  • Drive performance via channel segmentation, outlet prioritization, brand outlet mapping and investment choices
  • Manage A&P budget for the region planning activations and promotions driving equity, brand awareness and recruitments
  • Responsible for working closely with key customers to provide category and shopper insights to drive performance
  • Build Joined up business plan with top customers and national chains

What you need

  • Any graduate

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