Assistant Manager / Manager - CLM

About the role

We are looking for Manager – CLM to drive customer lifecycle marketing initiatives for Zee 5 . The role involves planning, executing, optimizing, and analyzing multi-channel campaigns aimed at improving engagement, retention, and customer lifetime value. This is a hands-on role requiring strong analytical skills, ownership mindset, and the ability to work cross-functionally in a fast-paced environment.

What you'll do

• Independently execute campaigns and proactively optimize them based on performance
• Ensure campaigns are set up and delivered as per target groups defined by the CLM team
• Track campaign efficiency and implement learnings through robust optimizations
• Measure, track, and improve Customer Lifetime Value (CLV)
• Work cross-functionally with relevant teams to ensure end-to-end campaign execution

What you need

• CRM
• 5S
• Problem solving
• Any graduate