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Growth Marketing Manager - Brand Creative

Bright Money·Bengaluru

Pay not stated6–8 yrsFull-time

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About the role

We're looking for a Growth Marketing Manager to own the creative and brand engine that powers our growth. You'll conceive and launch themed, multi-channel campaigns; build and run our influencer and creator program; and generate the copy, hooks, and video concepts that feed our paid machine and win on Meta, TikTok, and YouTube.

What you'll do

  • Conceive and launch themed campaigns across channels — paid social, influencer, lifecycle
  • Build and scale the influencer / creator program — source, negotiate, brief
  • Generate the creative — copy lines, hooks, video ideas, and storyboards — and brief them cleanly into production. You obsess over hook rate, hold, and conversion
  • Partner tightly with performance / paid acquisition to feed a constant pipeline of testable creative. You read creative analytics, kill losers fast
  • Own brand voice and messaging across the funnel — consistent and on-point, while still shipping volume

What you need

  • 6–8 yrs of experience
  • Analytics
  • BMM or BBA

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