Lead - Digital Marketing

About the role

We are looking for a Marketing Lead to drive our marketing initiatives across brand, digital marketing, content, demand generation and industry engagement. The role requires a hands-on marketing professional who can translate business objectives into impactful campaigns, build brand visibility, generate quality leads and work closely with Sales, Business Development, Product and Leadership teams.

What you'll do

• Develop and execute annual and quarterly marketing plans aligned with business objectives
• Drive B2B demand generation and lead-generation campaigns across digital and other relevant channels
• Manage digital marketing initiatives including website, SEO, social media, email marketing and online campaigns
• Develop and execute content strategies covering blogs, articles, whitepapers, case studies, newsletters and thought-leadership content
• Strengthen the company's brand positioning and market visibility

What you need

• 5–8 yrs of experience
• Digital marketing
• Content marketing
• Analytics
• SEO
• Email marketing
• Social media
• MBA or BBA

Good to have

• Go-to-market