Marketing Analyst

About the role

We engage brand marketers across industries, encouraging them to partner with Epsilon as they make critical marketing and advertising technology investments. We craft and deliver content strategies that spotlight the brand and its products, translating sophisticated AdTech and MarTech topics into clear and compelling content that resonates with the modern marketer.

What you'll do

• Build, refresh, and quality-check recurring campaign reports and dashboards using Salesforce data and approved analytics tools
• Support measurement plans by documenting campaign objectives, KPIs, data sources, and reporting requirements
• Analyze campaign and audience performance to identify trends, anomalies, and opportunities for further review
• Assist with lead tracking, attribution reporting, and ROI measurement in Salesforce
• Support reporting for campaign activations, including programs executed with third-party vendors

What you need

• 4–7 yrs of experience
• Digital marketing
• Analytics
• Salesforce
• PowerPoint
• IPR
• Learning and development
• Any graduate

Good to have

• CRM
• Power BI
• Tableau
• Content marketing