MGR (Brand Communities & Content - CMU)

About the role

MGR (Brand Communities & Content - CMU) at Bajaj Auto. Build and execute social media strategy for KTM & Triumph in India across Instagram, YouTube, X, Facebook and emerging platforms.

What you'll do

• Build and execute social media strategy for KTM & Triumph in India across Instagram, YouTube, X, Facebook and emerging platforms
• Create content calendars that balance brand storytelling, product highlights, community culture, and real-world riding experiences
• Manage creators, photographers, filmmakers, agencies and internal stakeholders
• Be the voice of the rider community — engage, respond, listen, and bring insights back to the brand team
• Track performance: reach, engagement, followers, BSQ lift, ORM sentiment — and continuous improvement

What you need

• 3–5 yrs of experience
• Social media
• Branding
• Analytics
• MBA