Paid Search Account Manager

About the role

As a Paid Search Expert, you will manage and optimize paid search campaigns (PPC) across platforms like Google Ads, Bing Ads, and other relevant channels to achieve business goals. You will work closely with marketing, product and ecommerce team, ensuring that our paid search strategies align with overall business objectives and generate consistent, measurable growth.

What you'll do

• Develop and execute comprehensive paid search strategies to meet business goals, including customer acquisition, conversion optimization, and brand awareness
• Ensure non-brand campaigns deliver target ROAS to achieve desired results
• Fulfil relevant daily, weekly, monthly and quarterly tasks ensuring that all campaigns are executed to plan and meet the targets
• Define campaign budgets, algin campaign goals and ensure search campaigns meet best practice principles
• Continuously test ad copy, landing pages, and bidding strategies to optimize campaign performance

What you need

• 5–9 yrs of experience
• Performance marketing
• Google Ads
• Digital marketing
• System design
• Communication
• Any graduate

Good to have

• Google Analytics