Senior Digital Marketing Manager – Performance Marketing

About the role

We are looking for a revenue-driven Performance Marketing leader (IC role) who can independently own, scale, and optimize acquisition and monetization across paid and affiliate channels. This role carries direct accountability for revenue contribution, CAC, ROAS, and growth efficiency in a fast-paced, product-led fintech environment.

What you'll do

• Revenue Ownership & Growth
• Own end-to-end revenue performance marketing strategy across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, Affiliate Marketing , and emerging paid channels
• Drive acquisition, activation, retention, and monetization aligned to ROAS, CAC, LTV, and payback targets
• Forecast and track channel-level revenue contribution and efficiency
• Plan, execute, and continuously optimize campaigns with a strong focus on profitability and revenue scale

What you need

• 4–7 yrs of experience
• Digital marketing
• Performance marketing
• Google Ads
• Analytics
• Google Analytics
• Affiliate marketing
• BBA or MBA