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Senior Executive - Biddable Media

Havas·Bengaluru

Pay not stated2–4 yrsFull-time
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About the role

We are seeking a highly skilled and motivated candidate specializing in Biddable Media/Paid Media to join our dynamic team. The Senior Executive - Biddable Media will play a crucial role in driving our online advertising campaigns to maximize ROI, increase brand visibility, and generate quality leads.

What you'll do

  • Conduct comprehensive keyword research to identify high-performing keywords relevant to the business and industry
  • Analyze keyword trends and competition to optimize ad targeting and bidding strategies
  • Develop and execute paid social media advertising campaigns across platforms like Facebook, Instagram, TikTok, Snapchat Twitter, LinkedIn, etc
  • Create, manage, and optimize pay-per-click (PPC) advertising campaigns across various platforms (UAC, Shopping Ads, Google Ads, Bing Ads)
  • Develop and implement ad copy and landing page strategies to improve ad relevance and quality score

What you need

  • 2–4 yrs of experience
  • Google Ads
  • Digital marketing
  • Google Analytics
  • Copywriting
  • Social media
  • Market research
  • BBA

Good to have

  • Performance marketing

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