Senior Manager - Category Marketing

About the role

Senior Manager - Category Marketing at Myntra. Own end-to-end category marketing for your assigned root category — traffic, conversion, and GMV growth on Myntra.

What you'll do

• Build and brief category-specific content — videos, statics, and campaign creative — with a sharp sense of what gets a category's audience to stop, watch, and buy
• Build and manage an influencer/creator ecosystem relevant to the category to drive organic traffic and category credibility
• Plan and execute category-level campaigns and launches, aligned to key sale events and cultural/category moments
• Track category-level marketing metrics (traffic, conversion, content-attributed NMV, share of voice) and iterate quickly based on what's working
• Experience working with or managing influencer/creator relationships is a strong plus

What you need

• 4–6 yrs of experience
• Analytics
• Power BI
• SQL
• Java
• Performance marketing
• Any graduate