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Senior Manager - Performance Marketing

Weekday AI·Bengaluru

₹40 L–₹45 L a year8–12 yrsFull-time
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About the role

Senior Manager - Performance Marketing at Weekday AI. Performance Marketing Strategy & Execution.

What you'll do

  • Performance Marketing Strategy & Execution
  • Own the end-to-end performance marketing strategy across Personal Loans, Insurance, and Investment
  • Plan, execute, and continuously optimize paid campaigns across Google Ads, Meta, programmatic/DSPs
  • Affiliate networks, app install and emerging channels
  • Build channel and product-specific media plans for three distinct funnels: New User Acquisition

What you need

  • 8–12 yrs of experience
  • Performance marketing
  • Google Ads
  • Cross-selling
  • CRM
  • SQL
  • Google Analytics
  • MBA

Good to have

  • Marketing automation
  • Affiliate marketing

What you get

  • ₹40 L–₹45 L a year

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