Digital Marketing Manager - Middle East & Asia

About the role

Digital Marketing Manager – Middle East & Asia The Digital Marketing Manager is responsible for operationalising and improving digital Marketing performance across 30+ schools in the Middle East, India and Asia, with particular focus on the journey from paid media to landing pages/websites, organic discoverability (SEO/AEO), through to conversion optimisation.

What you'll do

• Integrated Digital Performance — Diagnose paid-to-website-to-enquiry performance and prioritise improvements across schools and markets
• Paid Media Operations & Continuity — Provide hands-on cover for campaign setup, pacing, optimisation, troubleshooting and reporting across key paid platforms
• Landing Pages & Conversion — Improve landing pages, forms, calls to action and user journeys through testing and evidence-led optimisation
• SEO/AEO & Organic Growth — Translate organic-search and AI-discovery opportunities into actionable briefs, partner delivery and measurable improvements
• Website & Digital Delivery — Coordinate priority website and digital-experience changes, ensuring requirements, approvals, quality assurance and timely delivery

What you need

• Digital marketing
• SEO
• Google Ads
• Performance marketing
• Google Analytics
• CRO
• Any graduate

Good to have

• CRM
• Meta Ads
• Due diligence
• User flows