Manager/Sr. Manager Lead Generation

About the role

to run B2B lead generation campaigns using Digital channels. As an Individual Contributor should have the knack to write content, have a creative mindset, generate funnel and independently execute campaigns in a mutli-geographic environment. Be responsible for B2B Lead Generation & Growth marketing Will be generating leads through paid campaigns on LinkedIn, Google, and SEO.

What you'll do

• Responsible for B2B Lead Generation & Growth marketing
• Using cost per bid models like cost per click, cost per lead, cost per mile, cost per 1000 impressions, cost per registration and so on
• Write creative content to attract leads
• Setting up the lead generation funnel
• Drive B2B marketing campaigns

What you need

• 6–10 yrs of experience
• Lead generation
• Performance marketing
• SEO
• Google Analytics
• PowerPoint
• CRM
• BBA or MBA

Good to have

• Salesforce
• Marketing automation